A pop of color with a structural elegance is the Melinda American Cut Maxi Dress. This pink striped maxi dress is hand-tailored to flatter with its high neckline and sleeveless silhouette. Ties at the nape for a touch of romance along with gentle ruching and ruffles along the hems. Playful with a flat sandal and sunhat and easily elevated with a white strappy heel and gold jewelry.
Founded on art and craftsmanship, Loretta Caponi is an Italian embroidery legend. In 1967, her first atelier in Florence, Italy debuted the iconic one-size turtleneck nightgown in colorful prints and colors with her innovative smock stitch that had previously only been used in children’s clothes. Today the brand celebrates their master artisans who preserve and invigorate these century old embroidery techniques, giving the same love, care, and more than 390 hand-stitches for a single garment as Loretta Caponi herself.
We are devoted to slow fashion practices that encourage the production of quality products intended for longevity, not disposability. Slow fashion encompasses quality over quantity, the use local skill sets, and humane labor conditions.
Investing in locally made products benefits both the community and the environment. Locally produced goods decrease pollution caused by transportation, while cutting back on wasteful packaging used in product distribution. Additionally, residents gain an influx of jobs, which enhances their community.
Apothea partners with brands that share our love for artisan-made products, which are crafted by skilled workers and tradespeople using age-old practices passed down through communities and families. Supporting artisan work encourages social and environmental responsibility and stability.